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	<title>Branding Greece &#187; research</title>
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	<description>Positioning Greece in the international marketplace</description>
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		<title>Greece at the Nation Brands Index</title>
		<link>http://nation-branding.info/brandinggreece/greece-nation-brands/</link>
		<comments>http://nation-branding.info/brandinggreece/greece-nation-brands/#comments</comments>
		<pubDate>Sun, 02 Sep 2007 19:51:33 +0000</pubDate>
		<dc:creator>Andreas Markessinis</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[brand]]></category>
		<category><![CDATA[greece]]></category>
		<category><![CDATA[image]]></category>
		<category><![CDATA[rebranding]]></category>
		<category><![CDATA[research]]></category>
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		<description><![CDATA[As regular observers of the Anholt Nation Brands Index know, they usually include a ‘guest country’ in each quarterly survey.  Finally my dream has come true and Greece appears as guest nation at the Q2 2007 NBI. This is the article from the Anholt Nation Brands Index &#8211; Q2 Report, 2007 &#8211; Special Report [...]]]></description>
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		<title>Greece repositioned and rebranded</title>
		<link>http://nation-branding.info/brandinggreece/greece-repositioned/</link>
		<comments>http://nation-branding.info/brandinggreece/greece-repositioned/#comments</comments>
		<pubDate>Fri, 06 Jul 2007 19:46:50 +0000</pubDate>
		<dc:creator>Andreas Markessinis</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[attributes]]></category>
		<category><![CDATA[brand]]></category>
		<category><![CDATA[greece]]></category>
		<category><![CDATA[positionment]]></category>
		<category><![CDATA[rebranding]]></category>
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		<description><![CDATA[Panos Livadas has published at the Greek Secretariat General of Communication a very interesting article that seems to illustrate that interest in national branding is rising among the Greek state officials:
Given that images trigger perceptions and perceptions help shape decisions, states place great emphasis on building and projecting attractive images of themselves. Especially in today’s [...]]]></description>
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		<title>Greece ranks 5th in Country Brand Index 2006</title>
		<link>http://nation-branding.info/brandinggreece/greece-country-brand/</link>
		<comments>http://nation-branding.info/brandinggreece/greece-country-brand/#comments</comments>
		<pubDate>Fri, 22 Dec 2006 19:55:36 +0000</pubDate>
		<dc:creator>Andreas Markessinis</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[attributes]]></category>
		<category><![CDATA[brand]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[greece]]></category>
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		<description><![CDATA[
Greece ranked 5th for overall country branding according to the second annual Country Brand Index 2006 (CBI). The Index was released in London at the World Trade Market, an annual exhibition held for the global travel trade. This is the official release text:
The CBI identifies countries as “brands” and emerging global travel trends in terms [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>The Olympics improve Greece&#039;s image abroad</title>
		<link>http://nation-branding.info/brandinggreece/olympics-greece-image-abroad/</link>
		<comments>http://nation-branding.info/brandinggreece/olympics-greece-image-abroad/#comments</comments>
		<pubDate>Mon, 20 Dec 2004 16:26:05 +0000</pubDate>
		<dc:creator>Andreas Markessinis</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[brand]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[greece]]></category>
		<category><![CDATA[olympic games]]></category>
		<category><![CDATA[research]]></category>
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		<description><![CDATA[Greece is a “safe destination”, a “modern European Country” that organised “technically excellent” Olympic Games with a “human dimension”.
This is the new “Greek identity” that emerges after the successful hosting of the Games, as perceived by citizens in five major countries (USA, UK, Spain, Germany, France) and reflected in the results of a large public [...]]]></description>
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