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	<title>Nation Branding &#187; Blog</title>
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	<description>Everything about Nation Branding and Country Brands</description>
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		<title>&#8216;Made in Britain&#8217; gets new logo</title>
		<link>http://nation-branding.info/2011/07/30/made-in-britain-gets-new-logo/</link>
		<comments>http://nation-branding.info/2011/07/30/made-in-britain-gets-new-logo/#comments</comments>
		<pubDate>Sat, 30 Jul 2011 18:14:30 +0000</pubDate>
		<dc:creator>Andreas Markessinis</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://nation-branding.info/?p=3590</guid>
		<description><![CDATA[As globalization advances and as more and more companies move their production to more salary-competitive countries, it&#8217;s harder to tell where does one product some from. Hence the need to clearly mark products made in Cyprus as &#8216;Made in Cyprus&#8217;, products made in Ireland as &#8216;Made in Ireland&#8217;, products made in the Netherlands as &#8216;Made [...]]]></description>
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		<title>Branding Kenya video</title>
		<link>http://nation-branding.info/2011/07/23/branding-kenya-video/</link>
		<comments>http://nation-branding.info/2011/07/23/branding-kenya-video/#comments</comments>
		<pubDate>Sat, 23 Jul 2011 05:24:45 +0000</pubDate>
		<dc:creator>Andreas Markessinis</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://nation-branding.info/?p=3566</guid>
		<description><![CDATA[Last week we looked at a video about Slovenia&#8217;s nation-branding efforts. Now it&#8217;s the turn for yet another keynote from the Berlin International Congress held earlier this year. It&#8217;s now Mary Kimonye, who some of you will remember from previous news and updates from Kenya&#8217;s project to develop a country brand.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Video keynote &#8211; I feel Slovenia</title>
		<link>http://nation-branding.info/2011/07/16/video-keynote-i-feel-slovenia/</link>
		<comments>http://nation-branding.info/2011/07/16/video-keynote-i-feel-slovenia/#comments</comments>
		<pubDate>Sat, 16 Jul 2011 21:06:23 +0000</pubDate>
		<dc:creator>Andreas Markessinis</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://nation-branding.info/?p=3563</guid>
		<description><![CDATA[We&#8217;ve refered to Slovenia&#8217;s nation-branding efforts before &#8211; and also to the country&#8217;s promotional &#8216;I feel sLOVEnia&#8221; tagline as early as in 2007. In this speech, Valerija Mencej, Head of the Slovenian State Promotion Section explains the strategy behind the tagline:]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Brand new country &#8211; South Sudan</title>
		<link>http://nation-branding.info/2011/07/09/brand-new-country-south-sudan/</link>
		<comments>http://nation-branding.info/2011/07/09/brand-new-country-south-sudan/#comments</comments>
		<pubDate>Sat, 09 Jul 2011 21:29:38 +0000</pubDate>
		<dc:creator>Andreas Markessinis</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[country branding]]></category>
		<category><![CDATA[nation]]></category>
		<category><![CDATA[nation brands]]></category>
		<category><![CDATA[south sudan]]></category>

		<guid isPermaLink="false">http://nation-branding.info/?p=3139</guid>
		<description><![CDATA[It&#8217;s official now. Throw your atlases to the bin &#8211; they&#8217;re useless now. A new country&#8217;s born today. It&#8217;s provisionally called South Sudan, which will be the baby country&#8217;s name while a better, proper name is found (to have a look at the South Sudan&#8217;s naming issue, you can read this previous story: Naming a [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Wally Olins on BRIC countries&#8217; brand potential</title>
		<link>http://nation-branding.info/2011/07/02/wally-olins-bric-countries-brand-potential/</link>
		<comments>http://nation-branding.info/2011/07/02/wally-olins-bric-countries-brand-potential/#comments</comments>
		<pubDate>Sat, 02 Jul 2011 09:20:09 +0000</pubDate>
		<dc:creator>Andreas Markessinis</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[bric]]></category>
		<category><![CDATA[china]]></category>
		<category><![CDATA[country brands]]></category>
		<category><![CDATA[india]]></category>
		<category><![CDATA[nation branding]]></category>
		<category><![CDATA[nation brands]]></category>
		<category><![CDATA[russia]]></category>
		<category><![CDATA[wally olins]]></category>

		<guid isPermaLink="false">http://nation-branding.info/?p=3521</guid>
		<description><![CDATA[In January 2011 I wrote a short essay on how Bric countries were not taking full advantage of their country of origin. In there I argued that Brazil, China and India could build larger, more powerful brands by using nationality more, and that the world was ready for that. This is an excerpt from that [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>The messenger is the message</title>
		<link>http://nation-branding.info/2011/06/25/the-messenger-is-the-message/</link>
		<comments>http://nation-branding.info/2011/06/25/the-messenger-is-the-message/#comments</comments>
		<pubDate>Fri, 24 Jun 2011 22:14:42 +0000</pubDate>
		<dc:creator>Andreas Markessinis</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[andreas markessinis]]></category>
		<category><![CDATA[country branding]]></category>
		<category><![CDATA[country brands]]></category>
		<category><![CDATA[nation branding]]></category>
		<category><![CDATA[nation brands]]></category>

		<guid isPermaLink="false">http://nation-branding.info/?p=3429</guid>
		<description><![CDATA[There&#8217;s a famous adage by Marshall McLuhan most of you will know &#8211; &#8216;The medium is the message&#8217;, which means that the form of a medium embeds itself in the message, creating a symbiotic relationship by which the medium influences how the message is perceived. Today I&#8217;m going to coin another one &#8211; &#8216;The messenger [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Nicolas Papadopoulos&#8217; remarks on nation branding</title>
		<link>http://nation-branding.info/2011/06/18/nicolas-papadopoulos-remarks-nation-branding/</link>
		<comments>http://nation-branding.info/2011/06/18/nicolas-papadopoulos-remarks-nation-branding/#comments</comments>
		<pubDate>Sat, 18 Jun 2011 21:11:22 +0000</pubDate>
		<dc:creator>Andreas Markessinis</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[canada]]></category>
		<category><![CDATA[country branding]]></category>
		<category><![CDATA[country of origin effect]]></category>
		<category><![CDATA[nation branding]]></category>

		<guid isPermaLink="false">http://nation-branding.info/?p=3491</guid>
		<description><![CDATA[One of the most knowledgeable academic experts in nation branding and the country of origin effect, Nicolas Papadopoulos, answered some questions in a recent interview &#8211; this is his remarks on the nation branding field: What must a successful branding campaign entail to not only develop a local economy, but also help sustain it? Long-term [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<item>
		<title>The Ripple Effect of Country Branding</title>
		<link>http://nation-branding.info/2011/06/11/the-ripple-effect-of-country-branding/</link>
		<comments>http://nation-branding.info/2011/06/11/the-ripple-effect-of-country-branding/#comments</comments>
		<pubDate>Sat, 11 Jun 2011 13:13:32 +0000</pubDate>
		<dc:creator>Andreas Markessinis</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[country branding]]></category>
		<category><![CDATA[nation branding]]></category>

		<guid isPermaLink="false">http://nation-branding.info/?p=3461</guid>
		<description><![CDATA[Daniel Florian, associate director at the Berlin-based public affairs consultancy Dimap Communications, mentions a study by the Social Science Research Center Berlin (WZB) whose conclusions are pretty interesting: A study by the renowned Social Science Research Center Berlin (WZB) found that a positive image indeed helps to attract multinational companies. “Even after taking into account [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<item>
		<title>Survey on Brand Japan published</title>
		<link>http://nation-branding.info/2011/06/04/survey-brand-japan-published/</link>
		<comments>http://nation-branding.info/2011/06/04/survey-brand-japan-published/#comments</comments>
		<pubDate>Sat, 04 Jun 2011 21:33:54 +0000</pubDate>
		<dc:creator>Andreas Markessinis</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[country brands]]></category>
		<category><![CDATA[earthquake]]></category>
		<category><![CDATA[image]]></category>
		<category><![CDATA[japan]]></category>
		<category><![CDATA[nation brands]]></category>
		<category><![CDATA[perception]]></category>
		<category><![CDATA[tsunami]]></category>

		<guid isPermaLink="false">http://nation-branding.info/?p=3464</guid>
		<description><![CDATA[Following the March 11 disaster, Interbrand conducted a survey to understand changes in the way &#8220;Brand Japan&#8221; is perceived overseas. The survey looked at changes in perceptions about Japan before and after the disaster among consumers in the United States, the United Kingdom, and China. The survey covered five industries: automotive, consumer electronics, cosmetics and [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>South Africa is Africa&#8217;s most valuable country brand, study says</title>
		<link>http://nation-branding.info/2011/05/28/south-africa-most-valuable-country-brand/</link>
		<comments>http://nation-branding.info/2011/05/28/south-africa-most-valuable-country-brand/#comments</comments>
		<pubDate>Sat, 28 May 2011 20:59:41 +0000</pubDate>
		<dc:creator>Andreas Markessinis</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[brand]]></category>
		<category><![CDATA[country brands]]></category>
		<category><![CDATA[finance]]></category>
		<category><![CDATA[nation branding]]></category>
		<category><![CDATA[nation brands]]></category>
		<category><![CDATA[valuation]]></category>

		<guid isPermaLink="false">http://nation-branding.info/?p=3437</guid>
		<description><![CDATA[South Africa was named Africa’s most valuable nation brand last Wednesday (May 25th, 2011) at the announcement of the fourth BrandFinance Global Nation Brands League. The BrandFinance Global Nation Brands League&#8217;s valuation is conducted every year by Brand Finance, an independent brand valuation consultancy. Now in their fourth year, the league covers a global sample [...]]]></description>
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		<slash:comments>3</slash:comments>
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