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	<title>Nation Branding &#187; Euh Yoon-dae</title>
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		<title>Korea won&#8217;t evaluate success against the Nation Brands Index</title>
		<link>http://nation-branding.info/2009/09/09/korea-nation-brands-index/</link>
		<comments>http://nation-branding.info/2009/09/09/korea-nation-brands-index/#comments</comments>
		<pubDate>Wed, 09 Sep 2009 16:16:50 +0000</pubDate>
		<dc:creator>Andreas Markessinis</dc:creator>
				<category><![CDATA[Articles & Features]]></category>
		<category><![CDATA[andreas markessinis]]></category>
		<category><![CDATA[Euh Yoon-dae]]></category>
		<category><![CDATA[nation branding]]></category>
		<category><![CDATA[nation brands index]]></category>
		<category><![CDATA[south korea]]></category>

		<guid isPermaLink="false">http://www.nation-branding.info/?p=1306</guid>
		<description><![CDATA[After nearly one &#8220;short&#8221; month of summer vacations, here we come again &#8211; with an update on Korea&#8217;s nation branding project. As all readers should be well aware of,  the Korean government has embarked on a gross nation branding project leaded by Euh Yoon-dae to raise Korea’s nation brand value. The JoongAng Daily published some weeks ago [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<title>South Korea&#8217;s nation branding: peace corps created and Hallyu explored</title>
		<link>http://nation-branding.info/2009/05/13/south-korea-nation-branding-peace-corps-and-hallyu/</link>
		<comments>http://nation-branding.info/2009/05/13/south-korea-nation-branding-peace-corps-and-hallyu/#comments</comments>
		<pubDate>Tue, 12 May 2009 22:01:54 +0000</pubDate>
		<dc:creator>Andreas Markessinis</dc:creator>
				<category><![CDATA[Articles & Features]]></category>
		<category><![CDATA[andreas markessinis]]></category>
		<category><![CDATA[Euh Yoon-dae]]></category>
		<category><![CDATA[nation branding]]></category>
		<category><![CDATA[south korea]]></category>

		<guid isPermaLink="false">http://www.nation-branding.info/?p=1049</guid>
		<description><![CDATA[As most of you know, South Korea is developing a nation branding program whose ultimate objective is climbing 18 positions at the Nation Brands Index. In order to reach this goal the government created a Nation Branding Council, which in February this year presented a 10-points action plan. Two of the tactics within this strategic [...]]]></description>
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		<slash:comments>3</slash:comments>
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		<title>Brand Korea&#8217;s 10-point action plan unveiled</title>
		<link>http://nation-branding.info/2009/03/25/brand-korea-10-point-action-plan-unveiled/</link>
		<comments>http://nation-branding.info/2009/03/25/brand-korea-10-point-action-plan-unveiled/#comments</comments>
		<pubDate>Tue, 24 Mar 2009 23:07:09 +0000</pubDate>
		<dc:creator>Andreas Markessinis</dc:creator>
				<category><![CDATA[Articles & Features]]></category>
		<category><![CDATA[andreas markessinis]]></category>
		<category><![CDATA[Euh Yoon-dae]]></category>
		<category><![CDATA[nation branding]]></category>
		<category><![CDATA[south korea]]></category>

		<guid isPermaLink="false">http://www.nation-branding.info/?p=811</guid>
		<description><![CDATA[South Korea is the world&#8217;s 13th largest economy. It has emerged as a global leader in information technology, boasting the highest rate of Internet use, has reknown multinational brands and its pop culture has enjoyed a boom abroad, especially in Asia. However, the country still does not have a brand value that matches this reality. [...]]]></description>
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		<slash:comments>4</slash:comments>
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