Simon Anholt on Brand Bulgaria

As we reported last Wednesday, a Branding Bulgaria conference was held in Sofia on March 1. The day before, Simon Anholt, one of the participants at the conference, had given a half-day Masterclass to a number of government ministers and…

Brand Bulgaria conference held

Bulgaria is one of those countries that emerged to the world after the fall of the Iron Curtain, but that hasn’t made itself an identifiable image yet. The country is now thinking about what’s Bulgaria image now, how it has…

Simon Anholt on Brand Sweden

In early July 2010, nation brands expert Simon Anholt was invited to the city of Visby, on the Swedish island of Gotland. He was invited by the Council for the Promotion of Sweden, which includes Sweden’s Ministry for Foreign Affairs,…

Nation Brands Index 2010 released

A new edition of the popular Nation Brands Index has just been released today. According to the Nation Brands Index 2010’s earliest known details, the United States continues to have the world’s most valuable country brand, a place it obtained…