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Everything about Nation Branding and Country Brands

Tag: crisis

My comments on how the public debt crisis harms Spain’s nation brand

Published on May 29, 2010January 17, 2017

I was recently contacted by a Spanish journalist for my comments on a story she was writing on how the public debt crisis and the austerity wave was affecting Spain’s reputation in the world. I’ve sort out some of the comments I did: Could the Greek crisis also impact Spain? Yes, Spain could see its…

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