In January 2005, the government of the Isle of Man, a tiny island in the middle of the Irish Sea (between Ireland and the UK mainland), appointed nation branding agency Acanchi to raise the island’s profile by developing a country brand. A long list of possible consulting companies were drawn up and the opportunity was…
Tag: fiona gilmore
The top 10 most influential country branding experts 2010
The time for our biannual Top Nation Branding Experts panel has arrived! As in the previous 2008 edition, this list contains the top 10 most influential nation branding experts. But this year, we have developed a Gartner-like magic quadrant with the leaders, the experimeted, the emerging and the followers. See it below. And finally here are…