Kosovo ‘nation branding’ campaign wins M&M award

‘Young Europeans’, Kosovo’s ‘nation branding’ campaign created by BBR Saatchi & Saatchi, has won the Best Nation and Place Branding category at the 2010 M&M Awards. Minister of Economy and Finance, Ahmet Shala received the award on behalf of the Kosovo Government at a Gala Dinner on Thursday at the Grosvenor House Hotel in London….

Kosovo introduces “nation branding” ad video

About 9 months after announcing that Saatchi & Saatchi had been elected to “nation brand” Kosovo, the Kosovar government has just introduced the video made for its advertising campaign (let us not call it “nation branding” yet, please). The film focuses on the collective spirit of the youth of Kosovo in building their new country…

Saatchi & Saatchi will “nation brand” Kosovo

Kosovo Government announced today that Saatchi & Saatchi has been chosen to develop a nation branding campaign for the newborn Balkan republic. The multinational agency was the winner of “Execution of Nation Branding and International Media Campaign for the Republic of Kosovo” international tender, a tender worth €5.7 million. The intention to involve in a…