As we mentioned in our last post, the new issue of the Monocle magazine is devoted to nation branding. One of the main stories in this issue is about Costazzurra (or Costazzurria) , an imagined country born after a succession crisis within the Grimaldi dynasty. “A failed Italy and a Grimaldi household in shambles presents…
Tag: magazine
I’ve been published at BranDNA magazine!
I am proud to say that Malaysia’s most famous branding magazine, BranDNA, has published one of my articles, “The Need of Branding Greece” in its last issue. It’s a real pride that they asked me to publish it considering the importance of the magazine in the Marketing and Branding fields in Malaysia, and the fact that…