Some weeks ago we reported about the Branding Bulgaria conference, where one of the main speakers was the reknown Simon Anholt. Now it’s the turn for neighbouring Turkey to ask the British expert for his opinion. An article by the Turkish newspaper Hurriyet follows. Successive Turkish governments have spent hundreds of millions of dollars to…
Tag: turkey
Branding a ghost country: the Turkish Republic of Northern Cyprus
I’ve just returned from a vacation time in Cyprus. It had all the usual suspects in the typical holidays on a Mediterranean island: warm weather, persistent sun, uncountable layers of history in the shape of ruins and remnants, sunburnts, friendly locals and good, fresh food. But the apparently easy-going and relaxed island of Cyprus also…