Booklet in Russian published!

Following the recent post on the 12 recipes for the country branding cookbook, here is a special booklet with the Russian translation of the post as well as the test which I published a few days ago, Does your country need some nation branding? It’s titled “12 Retseptov iz povarennoy knigi brendinga stran”, feel free to download it: brendinga-stran-strane-branding.pdf

12 recipes for the country branding cookbook

Nobody knows where your country is? Your country is usually mixed up with another one? People have no idea how the character of your country’s people really is? People can’t even tell 3 famous things  from your country? No worries, just read through these 12 recipes to put your country on the map – a…