Following the recent post on the 12 recipes for the country branding cookbook, here is a special booklet with the Russian translation of the post as well as the test which I published a few days ago, Does your country need some nation branding? It’s titled “12 Retseptov iz povarennoy knigi brendinga stran”, feel free to download it: brendinga-stran-strane-branding.pdf
Nobody knows where your country is? Your country is usually mixed up with another one? People have no idea how the character of your country’s people really is? People can’t even tell 3 famous things from your country? No worries, just read through these 12 recipes to put your country on the map – a…
Cuisine and gastronomy is an important part of some nation branding efforts. Just think of France, cialis Italy or Japan without it. The Sydney International Food Festival is well aware of it and promoted itself by a spectacular series of national flags made with traditional food elements from the country itself. Truly spectacular indeed! The game…
